Choice Spotlight

Choice Spotlight: GCSU Assistant Athletic Director Al Weston

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Nestled in the rural city of Milledgeville, Georgia College and State University offers a comprehensive education with a thriving campus life. Athletics are a crucial part of this, providing year-round events featuring talented competitors. However, talent is not always enough to attract attendees. That’s where Al Weston comes in.  As the assistant athletic director, Weston blends digital and traditional marketing tactics to boost the department’s visibility. One important component of this […]

Marketing Tips

The Coke Factor: Memorable Marketing On Any Budget

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It’s National Have A Coke Day, a time to celebrate an enduring brand by enjoying a fizzy favorite. In addition to its great products, Coca-Cola has a stellar marketing reputation. From “I’d Like to Buy The World A Coke” to “Open Happiness,” Coca-Cola has set the bar for compelling marketing. Fortunately, Coke’s impact can be mimicked […]

Branding

The 5 Languages of Marketing

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infographic explaining elements of marketing

Today is international mother language day, which celebrates language and cultural diversity. It encourages diverse communication and protection for endangered languages. In honor of this holiday, below are the 5 Languages of Marketing for business success: Have additional questions? Need marketing ideas? Contact Choice Premiums to increase your business’s impact. Call us at 478-741-8888 or email us at […]

Marketing Tips

Be Above Par: 5 Steps For Golf Tournament Success

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5 Steps For Golf Tournament Success

Given their popularity and high revenue potential, golf events are excellent opportunities for nonprofits and businesses alike. Nonprofits can meet their annual fundraising goals and businesses can promote their brand to an affluent market. These events are also great for colleges and offer the opportunity for amateur golfers to showcase their talent. Here are a […]