Promotional Marketing

Three Tips For Successful Event Marketing

Posted on
Tips For Successful Event Marketing

By Noelle Brooks Need a strategy that sets your brand apart while gaining a deeper understanding of your audience? Create an event.  From webinars to live workshops, events offer a chance to showcase what your brand offers and discover what your audience actually values. Additionally, you can earn money through tickets and/or upsells. However, to be […]

Promotional Marketing

10 Trending Promo Products For College Marketing

Posted on

Facing admission declines and growing budget concerns, colleges and universities are searching for ways to differentiate. One of the best ways to increase engagement and target specific demographics is with promotional products. So here are ten trending promo products for college marketing: Wireless Charging Pad Mobile accessories are one of the top categories for college marketing.  […]

Promotional Products

Eco-Brand: Top 3 Reasons To Go Green

Posted on
Eco-Brand: Eco Brand: Top 3 Reasons To Go Green. Picture of a group of well-dressed professionals holding a green sign shaped like Earth.

Beyond the environmental impact, going green is a great way to establish and grow your brand. From nonprofits to corporations, the benefits of eco-friendly practices are significant.  Below are the top three reasons to go green: Saves Money One of the most compelling reasons to go green is the financial savings. Despite the initial investment, tactics such as solar […]

Promotional Marketing

Trust Issues: 4 Ways College Marketing Can Regain Students’ Confidence

Posted on

With the steady rise in tuition and the increase in university scandals (Howard University for example), attracting prospective students is harder than ever. While higher education may not be for everyone, higher education can provide excellent opportunities. However, emphasizing this fact is not enough. Colleges must improve connectivity, developing personalized marketing that educates and reassures. Here are four […]